Our Blog

PR for Trade Shows: How to get media to stop by your booth

July 15, 2022 | Amanda Green
The trade show to-do list feels neverending. Reserve your space, build a booth, plan product demos, schedule meetings, book your travel, etc., etc., etc. How to get media to stop by your booth is probably one of the last things you are focused on.  But if you are attending the show to build brand awareness,… Continue reading →

Orca Communications Client Spotlight: SodaPup

July 12, 2022 | Amanda Green
Welcome to the Orca Communications PR client spotlight. Each month our clients tell you in their own words why they do what they do and provide tips for other growing small brands and businesses.  For this month’s Orca Communications Client Spotlight, we are focusing on an exciting brand in the pet industry. SodaPup initially hired… Continue reading →

“As Seen On” – Top Press Coverage from June 2022

July 8, 2022 | Amanda Green
Our publicists were on fire in June! It felt like every time I cleared a top tier or wishlist placement from my inbox, another one came in! Check out some of the best of our top press coverage from June 2022.  Freshé receives PEOPLE Food Award National award in a top-tier publication? Tick! PEOPLE Magazine… Continue reading →

Your Extended Team – How to Know When to Outsource Services

July 5, 2022 | Amanda Green
Orca Communications invited business consultants and inventors Kim Strong & Jamye Baker to write a series of guest posts on overcoming some of the challenges entrepreneurs face while building their businesses. Today, they talk about knowing how and when to outsource services.  As entrepreneurs, we’re naturally wired to do everything ourselves. Some of us are… Continue reading →

Made in America – Brands to Celebrate on the 4th of July

July 1, 2022 | Amanda Green
The 4th of July is upon us – a perfect time to celebrate American ingenuity and craftsmanship. Entrepreneurship has always been part of the American dream, and for this list of Made in America brands, their founders are living it!  Cell Phone Seat Veteran-owned and proudly made in Michigan, Cell Phone Seat is perfect for… Continue reading →

3 Social Media Trends Happening Now

June 28, 2022 | Amanda Green
Written by Lora Reuther, Social Media Manager Let’s take a stroll down social media lane, shall we? Most likely you’ve made a stop at TikTok in 2022 – it’s everything anyone is talking about! With it’s short-form videos finding their way on Instagram reels and landing in people’s text boxes, if I was going to… Continue reading →

PR for Pet Products: 5 Things You Need to Build Brand Awareness

June 24, 2022 | Amanda Green
Written by Jennifer LaVoie-Trimble, Publicist  If you are a business in the pet industry you are one “lucky dog!” Your playful and practical products help us care for our beloved pets daily, and we thank you for that. It takes great innovation to stand out in an industry packed full of products designed to make… Continue reading →

How To Get Your Brand Holiday Gift Guide Ready

June 21, 2022 | Amanda Green
Christmas in July is more than just a cliché marketing term in the public relations industry. Continue reading →

Christmas in July? Guidelines for Timing Your PR Campaign

June 17, 2022 | Amanda Green
Written by: Wendy Roberts, VP While summer BBQs and beach days fill up their free time, it’s all about holiday table settings and stocking stuffers at the office. That’s the life of a magazine editor. Brands hoping for the chance to be included in the glossy pages of a national publication must keep this funny… Continue reading →

Orca Communications Celebrates 20 Years Providing Premium Public Relations to Inventors and Entrepreneurs 

June 15, 2022 | Amanda Green
June 15, 2022 – Phoenix, AZ – Orca Communications Unlimited, LLC, “America’s PR firm for Inventors and Entrepreneurs,” announces it is celebrating its 20 year anniversary, marking two decades of brand-building for over 3,500 consumer products, services, experts, and organizations. Orca Communications has evolved and expanded over the past two decades to meet the new… Continue reading →

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