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Newsjacking Nostalgia! 

February 23, 2024 | Amanda Green
How brands can ride the nowstalgia wave without changing their products The 90s and 20-oughts are having a moment in pop culture. From fashion trends like super low-rise jeans, to hobbies like roller skating, to toys like the Tamagotchi, the things we (I’m an elder millennial writing this) loved from our childhood are back in… Continue reading →

Orca’s 2024 Fancy Foods Public Relations Highlights

January 30, 2024 | lora reuther
Step into the world of culinary excellence with our exclusive reveal of the top 2024 Fancy Foods Public Relations Highlights. Explore the press features and client showcases that define gourmet trends and innovations. The votes have been counted and… Johnson’s Popcorn is ranked #1 as the Best Gift for Foodies, according to USA Today 10Best…. Continue reading →

4 E-commerce trends to watch in 2024

January 29, 2024 | Amanda Green
Public relations work is very e-commerce adjacent, so we stay up to speed on the latest marketing methods and have identified four e-commerce trends to watch in 2024.: Hyper-personalization, social commerce, sustainable shopping, digital PR Continue reading →

Orca Communications 2023 Greatest Hits

January 9, 2024 | lora reuther
What a Wonderful 2023 For Orca Clients! The Tsuri Company was included in Oprah Daily in “30 Black-Owned Skincare Brands to Elevate Your Beauty Routine.” We also secured Fly With Wine in Oprah Daily! And that’s not all – dreams do come true for Kloveo, also landing in Oprah Daily.  RollingStone.com included the yeedi vac station in “Great robot vacuums you… Continue reading →

“As Seen On” – Top Orca Communications PR placements for December 2023

January 5, 2024 | Amanda Green
We ended the year on a high note with placements for our clients in dozens of coveted holiday gift guides. Our publicists work hard year-round to make sure editors and writers know about the fabulous products and brands that we represent! In fact, the 2024 holiday press season starts now! Editors at some publications are… Continue reading →

Last-Minute Gift Ideas

December 15, 2023 | Amanda Green
There’s only a few days left before Christmas. If you’re like many people, you probably still have a few people left on your gift list. Fortunately, we know of a few excellent brands with innovative products for last-minute gift ideas that’ll help you check off your final shopping list.  For the jet-setting family  Kiddietotes Scooter… Continue reading →

2023 Black Friday Sales for Unique Gift Ideas and Products You’ll Love

November 21, 2023 | Amanda Green
Tired of googling “unique gift ideas” only to find the same handful of products pop up every time? We have you covered! Whether you’re looking for something for the person who already seems to have everything, or you’re just browsing sales for good deals on new products to try out for yourself, check out our… Continue reading →

2023 Early Bird Black Friday Trends

November 20, 2023 | Amanda Green
Like clockwork, Black Friday bargains made their entrance earlier this year. We’ve been tracking the unfolding trends on social media. Ads and influencer posts started surfacing as soon as Halloween faded away. Brands have gotten creative with enticing offers like early access and special passes, aiming to capture the attention and interest of eager shoppers… Continue reading →

30 Years of PR with Rita Tennyson

October 13, 2023 | Amanda Green
Orca Communications Senior Publicist Rita Tennyson is celebrating a big milestone this month.  October marks 30 years of Rita working in the public relations industry. We talk a lot about how PR is evolving with rapidly growing technology and changing media habits, so we sat down with Rita to talk about the highs and the… Continue reading →

“As Seen On” – Top Orca Communications PR Placements from August 2023

September 1, 2023 | Amanda Green
We help our clients secure big coverage monthly here at Orca Communications. Our absolute favorite thing to see is one of our small, growing consumer product clients sitting in an article next to huge brands or highlighted in a media outlet that has millions of readers or viewers. We achieved that goal several times in… Continue reading →

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