Wendy Roberts is a skilled marketing and public relations professional with a rich career background. Prior to her 11 years at Orca, Wendy was the Director of Marketing & Promotions at RAZOR, a national men’s lifestyle magazine , where she was in charge of leading the team responsible for the publication’s national marketing agenda, including high-profile events, advertising partnerships and public relations. Wendy has orchestrated multifaceted collaborations with top brands such as Major League Baseball, Gillette, Absolut, Chrysler, Universal Pictures, Sony Music, Saks 5th Avenue and Hugo Boss. She has produced and executed numerous distinguished events including : A private release party for HBO’s “The Sopranos” in honor of the entire cast, the U.S. premier after-party of the Academy Award winning film “Crash,” the U.S. launch of Ford Motor Company’s concept car, Ford GT, at The Kentucky Derby, and an exclusive celebrity affair at The Sundance Film Festival. Additionally, she has served as Marketing Director for Scottsdale Food and Scottsdale Spa magazines and as Marketing Manager for the national franchise Dermacare Laser & Skin Care Clinics.
Over the course of her career, Wendy has secured phenomenal press coverage for clients within top media entities across television, radio, print and online. Wendy holds a B.A. in Media Communication s from The College of Charleston in South Carolina . She’s inspired by the ingenuity and ambition of Orca’s diverse clients and is honored to be a part of the team that promotes them to the media.