As a small business owner, one of the last things on our to-do list was to find a PR company. Justifying the cost was always a struggle. It always seemed like an optional expense. “Shouldn’t we be buying more inventory, instead?” Plus, our needing to prioritize an infinite number of other tasks always took precedence. That is, until we knew Orca. These guys changed the way we view PR. They just deliver feature after feature. And while we braced ourselves, initially, to not make any ROI, they proved us wrong there, too. Our traffic skyrocketed, and in a few short months, they made themselves indispensable. We just love how these guys work. They’re professional. They know what they’re doing. And they care about the business relationship. We are very happy to have them in our corner. Aliya, Spunky Stork
"I come from a paid media background and have always poured a lot of money in to direct-response ads on Facebook and Instagram. Recently we decided to allocate some spend to PR, with the help of Orca. We've been featured in a wide range of online and offline publications and websites, big and small, and we've built not only a strong backlink profile, but also now have some pretty cool bragging rights to tell people about! Like getting a feature on Huff Post!"
- Adam Reed, Crown & Paw
"Orca was part of my launch team for my app. I've been averaging 3% growth in new users per day. 1% of that is from social media and the rest is from PR and word-of-mouth. I was surprised, but PR actually produced more results than targeted social media and for a lesser amount than I was spending on social media. I will continue to invest in PR - I am extremely pleased with the results."
- Martin Banbury, Streetify
“I love Orca’s model of pitching opportunities as a team of publicists. This approach runs counter to the industry and creates much greater value for smaller companies. Our publicist Tammy is extremely attentive to details and works hard for every opportunity.” - Chad Kauffman, Kitty Poo Club
“Orca’s team knows how to go to work in places that you’d never think of on your own. They’re well-versed in publications, blogs and production companies, and they continually bring new opportunities to the table. It’s a great way to build brand equity in new channels and demographics.” – FTI Brands / SneakERASERS
I am a huge fan of PR vs. Advertising. I have spent so much money over the years advertising with little results. I was doing my own PR and did have success ie; Oprah and The Today Show, but I love the exposure Orca is giving me to new audiences. It is such a pleasure to work with Orca and Jennifer and allows me to concentrate on other areas of my business.
As a company that takes great pride in crafting some of the world's tastiest and super-clean ingredient food products, we also take great pride in our company's brand awareness. We turned to Orca Communications to ensure our brand propels with success, increasing brand awareness, sustaining that awareness and securing vital editorial coverage that is delivering results! Hands down Orca is the go-to PR Firm if you want your company's brand to grow and excel.
We are thrilled! We've been hard at work capitalizing on the traffic - have a full digital marketing plan in place - and so far, it's working with a huge spike in sales on our Amazon listings! - after their product was featured on the TODAY Show
Orca is different than any other agency I've worked with. They understand the value of time, and don't waste it on activities that won't move the needle. Jennifer and Allison had opportunities in motion for us within the first couple of weeks! and we had coverage publishing throughout our entire campaign. They also can deliver on specific requests. When we asked for a feature in a specific publication, they delivered. On top of all of that, they were able to roll with the rapid changes that can occur in a startup environment. I highly recommend them!
As a growing business based in Hong Kong, we relied on Orca to help us break into the US market. Their team worked with us on a daily basis to keep us up to date and on top of incoming opportunities. Within 6 months of working together, we were featured on the TODAY Show, Wirecutter and several influential lifestyle blogs. We could really tell that the whole team cared about our product and worked tirelessly to promote us. Thanks for your help Orca, you were invaluable in getting us to where our company is today!
Before we hired Orca Communications, we had exposure on Shark Tank and mostly industry news but not much beyond that in terms of press for the consumer. Their team has made us a part of the national conversation by securing features for us in press outlets like the TODAY SHOW, Fox News, CNET, Forbes.com, Wall Street Journal and so many more! Our publicists are a seamless part of our team and are always thinking of new angles and ways to bring Fizzics to the media. We look forward to our continued relationship and can’t wait to see what is next!
I just finished updating the as-seen-on section of our homepage! I am very pleased and look forward to working with you guys for quite some time in the future. I think we can accomplish a lot together.
My last book did well, but not anything like AN UNEXPECTED GRACE, which thanks to the efforts of Orca, has now sold 140,000 copies—and that is pretty much phenomenal for a first novel. I am amazed by the success.
Orca continues to blow us away with their personalized service, care and dedication in helping build our brand. They are always on the lookout for PR opportunities and creative media angles to get our product in the right hands at the right time. Our publicist is experienced, responsive, modern and skillful. And she delivers results. The latest? Getting on National TV for the Mother’s Day segment of The Steve Harvey Show! Not only was the experience amazing, but Orca went to great measures in ensuring a positive outcome and support, to include sending our publicist to Chicago! We so appreciate the quality, partnership and commitment provided by Orca week to week.
The Orca team has been great to work with. Our assigned account reps really saw the value in taking the time to understand our industry, our approach with patients, our company story and the different media-appropriate angles within. I have yet to work with a more responsive, professional group in PR
We first turned to Orca in a bind needing a quick boost of fresh eyeballs for a crowdfunding campaign. They rallied on short notice and got us interest from 18 different publications including Forbes and Huff Post.
Orca is forthright with their activity, responsive to emails, and go above and beyond. Some people say PR is a prayer, which I was doing a lot of before Orca. At very least it is was a mystery on why competitors were getting great press and we weren’t. Orca dispelled that mystery for me and I always know where we are with them.
The only reason I wouldn’t recommend Orca is to keep them all to myself.
Thanks to Orca PR, our company is leaping from "our little business" to a nationally recognized business that's booming! Orca landed us a spot on the Rachael Ray Show after only a couple of months working together. The show was an amazing platform to put our Vintage Marquee Lights on TV in millions of households nationwide. The response has been great! Thanks Orca PR !
The Orca team has been absolutely wonderful to work with. They are responsive and very effective. We believe we have received excellent ROI for their services and have continued to use them. We had previously had a terrible experience with another PR firm and so were hesitant to use any PR firm, but Orca is very personable and very good at getting our branding out. Good luck to you. If you choose Orca, I am sure you won’t be dissatisfied.
We honestly can't believe the immediate success we've seen since starting with Orca PR. It's less than a month into our campaign, and we've already been featured by a wide range of media outlets- including a lengthy article with Men's Fitness. For a company that targets this specific male demographic, we couldn't be happier with this exposure, and have already seen it translate into an increase in our sales. I am now a firm believer in the efficacy of strong PR, and Orca's my team!
I once told a business acquaintance the difference between Orca PR and the other firm I used is 'night and day.' I mean that in the most complimentary way towards Orca. My publicist is thorough, on top of things, responsive, efficient, and results oriented. He works quickly and while I am hard to impress, I am impressed. I just renewed my campaign and am glad I did
Holy crap. That’s awesome! Thanks for the major hookup! – after a People.com
Orca Communication comes with our highest recommendation. They have done an exceptional job of producing brand and product exposure for our 10-month old, small business. Not only do they go after feature stories, but they make sure to obtain the types of media that will reach your business’ intended target market. Orca constantly keeps us informed on what media outlets are interested in our product, which media coverage we are going to receive and their efforts to pitch our product to carefully selected platforms. After only 3 months of working with Orca, our product was featured on NBC’s Today Show with Kathie Lee and Hoda. Working with Orca PR is a game changer! We highly recommend Orca Communication as a public relations company because they go above and beyond to obtain regional and national exposure and can show results that stem from their PR efforts, quickly and efficiently. Signing with Orca Communications is one the biggest growth-generating decisions we have made for our company.
We are thrilled to let you know that the Chicago Tribune article on The Pocket Poppet that was featured in Sunday's Travel section has created quite a buzz as well as a huge rise in sales over the last couple of days !! We have received many emails and phone calls , not only from customers but also potential retailers! We have extended our customer base east and south with the article also being featured in the Baltimore Sun and sister publication in Florida!
We are so grateful to Staci and Eva and staff for all their continued hard work! Orca PR has been and continues to be the perfect company to take our brand to the next level and let the world know who and what we are.
We are so grateful to have been introduced to you at the TGA in Arizona and love your personal support of The Pocket Poppet - it really means a lot to Karen and myself.
I can't believe how amazing our holiday sales have been. We are so grateful for the incredible press you secured for this month. It's beyond fabulous. I just saw the January P&N and it's gorgeous. You ladies have outdone yourselves AGAIN!
My experience with Orca Communications has been awesome!! The Today Show after four months in business!! That kind of exposure is priceless, I'm on my third campaign with Orca and the features keep coming in!! I know they are working "overtime" to make sure that everyone hears about ON THE CUFF. They truly are a great asset to any inventor looking to gain local and national attention.
Orca Communications was a perfect PR fit for my business. Since we are in the Family/Baby industry, their media contacts were exactly what we were looking for. I will use Orca again, and would recommend them to any business owner, especially if their business is related to family/baby/mother products or services. They are amazing!
Lacy is an absolute angel. I have no idea what I would do without her. THANK YOU a million times over for convincing me to join up with you guys, and for putting her on my account. I just adore both of you, and am completely convinced that I may not spend even 1 day without you as part of my (very small) empire!
We had limited contacts and weren't sure how to get the word out about our product. It's been more than refreshing to see this know-how, commitment, excitement and cando attitude in our Orca team which has resulted in great online reviews, placement in magazines and tv segments. The investment we've made to retain Orca has been worth every single cent and the return on investment has been even better!
I’m positively thrilled with Orca Communications! They really got to know my products and understood my target audience. I was particularly impressed with their sense of urgency and responsiveness to all of my initiatives and direction. I asked for TV coverage and the next thing I knew I was on air showing off my toys! We also have a lot of print and online coverage to show off at the next trade show. Thanks Orca!
We love working with Orca! Krista and Lacy have been incredibly easy to work with and have secured us fabulous editorial coverage with regional and national magazines and television spots. I highly recommend their services if you want to get product in front of more people.