Lora Reuther

Lora Reuther is a creative marketing professional with more than 15 years of experience in social media strategy, influencer marketing, content creation, and design. She built and leads the social media and influencer department at Orca Communications, where she has managed campaigns for over 50 brands spanning B2B and B2C industries. From influencer collaborations to full-scale digital campaigns, Lora specializes in authentic storytelling that builds community and delivers measurable growth.

Her roots in digital media go back to 2010, when she launched a vintage fashion blog that partnered with brands like ModCloth and was featured in Washington, DC–area publications. Today, she continues to connect brands with creators, helping them tell stories that resonate across Instagram, TikTok, LinkedIn, Pinterest, Facebook, and beyond.

Lora lives in Vermont with her husband and their oversized orange tabby cat. Outside of work, she enjoys gardening, hiking in the mountains, and discovering new places to visit in Vermont.