By fusing Orca Communications’ dynamic PR services with social media support,  our “Sound Solution” offering allows us to stay on the forefront of producing the most cost-effective marketing campaigns that can cut through the noise so our clients can be heard and seen – and found by potential customers. As a rapidly increasing number of influencers and mainstream media adopt the affiliate model in their content strategy, our publicists and social team are assisting our clients in leveraging this important sales channel.

We are a pro-pitch PR firm that scores national editorial media on a daily basis for our clients. Many of our publicists come directly from working in the media and all have established relationships with editors, reporters, booking agents, producers, and features writers in thousands of outlets in every medium.  We are able to draw on those contacts and our media experience to get the maximum amount of coverage for our clients.

Our social media specialists will work with our client’s marketing team to provide guidance, ideas and content as needed. Our publicists work hard to get media coverage and we’ll supply the tips, tools and support to ensure that our clients gain the most benefit from every hit by utilizing social media to maximize impressions. For clients who need more, our social media team can provide social media management support to help them keep their social content fresh and engaging.

As more and more content is delivered on social platforms, influencer marketing has become  an effective strategy for many brands. While we still find earned opportunities with influencers with our PR outreach, paid partnerships allow for more control over content and timing of placements as well as a stronger commitment from the influencer for brand success. In addition, many influencers are moving to an exclusively paid model. Our Influencer Campaigns include extensive research for ideal matchmaking, relationship building on your brand’s behalf and assistance in securing a contract with deliverables that meet your goals.

We work with companies both large and small in size and in budget and we are confident we can build a solution that will work for you. We have three tiers of service: Gold, Silver and Bronze – and each can be customized to meet your unique requirements. We also offer Social Media Support and Influencer Campaigns that we can coordinate and integrate with your PR outreach to elevate your brand visibility and engagement with your target audience.