“AS SEEN ON” – ORCA PR’S TOP PRESS COVERAGE FROM JUNE 2023
The weather is hot, but our top press coverage from June 2023 might be even hotter! Our clients enjoyed earned-media placements in everything from the New York Times to Real Simple and dozens of other outlets. Check out our top press coverage from June 2023.
The New York Times mentions Crafty Cask
Orca Communications is overjoyed to see our client The Crafty Cask’s SipScout Whiskey Sampler included in a Father’s Day feature in The New York Times. The product was featured on the Front Burner page. We call this a huge PR win!
Real Simple features Spice of Life
Real Simple is a long-time top-tier lifestyle publication. It has an audience reach of more than 10 million, but perhaps its strongest weight is in bragging rights. A nod from Real Simple is proof that a brand is worth it! You can find Spice of Life (Time Concept’s) watering can in the magazine’s July/August 2023 issue.
Leo’s Loo Too in Gadget Flow
Gadget Flow calls itself the “original product discovery platform,” so imagine our excitement when we learned the product guide outlet did a Discovery Listing for Leo’s Loo Too, the smart self-cleaning litter box!
TrendHunter is one of several sites to feature Whoa Dough
Whoa Dough is super trend-worthy, and so is the brand’s new Chocolate Chip Cookie Dough, which launched at the Summer Fancy Foods Show last month. TrendHunter is one of several exciting websites to share the news. Several grocery and food trade publications also covered the brand for the product launch.
Phil Masiello on CNBC
Yes, we work with a lot of consumer brands and products, but we also pitch entrepreneurial stories and clients as experts in their industries. We introduced the editors at CNBC to Amazon expert Phil Masiello, and they quoted him in a story on the new changes to Prime Day.
Kloveo on The Spruce Eats
The editors at The Spruce Eats call Kloveo one of “The Best Wine Stoppers to Keep Your Bottles Fresh.” They named it the best for sparkling wine, pointing out its durability and the features that allow it to retain bubbles. The Spruce Eats comes with huge bragging rights for a brand looking to stand out in a sea of kitchenware.
Targeted Press Placements
In addition to top-tier placements, like the ones outlined above, several of our clients received coverage in industry publications. For example, The Good Cup was featured in Green Lodging News, an email newsletter that goes out to 19,000 hotel owners and others in the lodging industry. The Advertising Specialty Insitute (ASI) also featured GoodCup in an article about how it can help the Advertising Industry go greener.
Media attendees at the Summer Fancy Food Show covered some of our clients attending the event. For example, Seraphin Social Beverage was featured in BevNet, Gourmet News, and Food Business News. And as mentioned above, Whoa Dough saw placements in trade outlets like Supermarket Peremiter and Snack and Bakery.
If you want to see more examples of our work or are interested in working with us to get your brand in front of editors and writers for editorial press coverage, please schedule a consultation with a member of our team.